Department of Tourism and PATA commit to advance Philippine tourism

The Pacific Asia Travel Association (PATA) Travel Mart 2012 was officially opened Wednesday at the SMX Convention Center with close to a thousand international and local participants composed of buyers, sellers, media representatives, and members of National Tourism Organizations from 52 countries.

At the opening media briefing, Department of Tourism (DOT) Secretary Ramon Jimenez Jr. presented the National Tourism Development Plan (NTDP), the country’s roadmap for tourism development, which aims to position the Philippines as a must-experience destination in Asia. The NTDP seeks to achieve 10 million international visitor arrivals, employ 6.8 million workers in the tourism sector, and generate 1.9 trillion pesos in tourism receipts by 2016. Tourism development will be propelled through the convergence among government agencies, local government units, legislators, private companies, and nonprofit organizations.

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© Enrico Dee for BYAHILO, 2012. | Permalink | Be the First to comment! | Add to del.icio.us

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